All sectors

Automotive

Don't lose a single lead between enquiry and sale.

In a dealership, the lead you don't answer in minutes gets answered by another dealership. Merjora responds, qualifies, books the test drive and keeps the offer alive until the decision.

Where the time goes today

Unanswered leads

Portals, web and campaigns generate more enquiries than the team can answer in time.

Test drives never booked

Interest cools between the enquiry and the test-drive proposal.

Offers without closure

The offer is sent and follow-up depends on the salesperson's diary.

What Merjora automates

Response and qualification

Model of interest, payment method, trade-in and purchase timing.

Test-drive scheduling

Proposes and confirms test drives against real dealership availability.

Financing preparation

Collects the upfront information so the department can assess the deal.

Offer follow-up

Chases the offer on cadence and records the reason for the decision.

How the flow works

  1. 01

    Enquiry

  2. 02

    Merjora replies

  3. 03

    Qualifies

  4. 04

    Books test drive

  5. 05

    Follows up

  6. 06

    Sale

Example interaction

Scenarios and figures on these pages are illustrative models, not client results.

CustomerDo you have the hybrid available in grey?
MerjoraWe have two units. Would this be financed or cash, and are you trading a vehicle in?
CustomerFinanced, and I'm trading in my current car.
MerjoraPerfect. I'll book a test drive on Saturday at 12:00 and prepare the valuation so it can be settled the same day.

Business outcomes

< 5 min
lead response time
24/7
enquiry coverage
0
offers without follow-up

Impact and return

The cost per lead is already paid in marketing. The return is in not losing any of them for lack of time.

  • Every lead gets an immediate response, including out of hours.
  • Salespeople spend their time on test drives and closes.
  • The reason for every lost deal is recorded and analysable.
Illustrative example — modelled scenario, not an actual client

Illustrative example — Dealership

A dealership automates first response and offer follow-up

A multi-brand dealership automates response to portal leads and follow-up on open offers, cutting first-response time and increasing booked test drives.

-90%
first response time (assumption)
+20%
test drives booked (assumption)
100%
offers followed up

Frequently asked questions

Does Merjora negotiate price?
No. Merjora responds, qualifies and schedules; negotiation and closing stay with the sales team.
Does it connect to the dealership CRM?
Yes. Every lead and interaction is recorded in the system you already use.
Does it work for aftersales and workshop?
The same flow adapts to workshop bookings, service reminders and quote follow-up.

Gratuit · 2 minutes · Sans carte

Does your business work differently?

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